Planning groups
The customer groups we want to follow up with, using sample rules only.
recent-basic-check-buyers
Customers who bought a basic check and may still want the fuller vehicle report.
Basic check bought for one registration with no comprehensive check bought for the same registration.
free-check-users
Customers who completed a free check and have not yet bought a paid check for that registration.
Free check completed for one registration with no paid check bought for the same registration.
customers-checking-several-vehicles
Customers who appear to be comparing more than one vehicle and may save money with a bundle.
Three or more free checks completed in seven days, or a comprehensive buyer continues checking other vehicles.
bundle-users-one-check-remaining
Customers who have used a bundle check and now have one check left.
Bundle check used and bundle balance is one.
bundle-users-no-checks-remaining
Customers who have used the final check in their bundle.
Bundle check used and bundle balance is zero.
repeat-bundle-buyers
Customers buying bundles often enough that a free pro account may be useful.
Two or more bundles bought in 90 days and no pro account yet.
pro-users-buying-small-bundles
Pro customers who often buy small bundles and may be better suited to larger bundles.
Two small bundle purchases in 60 days.
one-year-after-check
Customers whose paid report is old enough that a fresh check may be useful.
Paid check bought 365 days ago for a registration.
repeat-website-users-who-may-use-app
Customers using the website repeatedly without recent app use.
Three or more website free checks in 30 days and no app use in the last 30 days.
checkout-started-not-completed
Customers who started to buy a check but did not complete payment.
Checkout started, email captured, payment not completed after one hour.